Har admi marketing ka halwa bana ke dusre ke halak mein dale ja raha hae … Bura haal hae… Marketing is certainly not what it wanted to be, today if you measure marketing on its own brand prism, it would indeed lie defeated on all counts. Every 1 person enterprise has a marketing budget these days, translated as money spent on consumer nuisance and harassment. As if it’s not boring enough to be serenaded by Irfan’s dull as ditch water middle aged act every few minutes on TV, courtesy Vodafone, we have to bear inane ads linking things like soap with Vishwas and Bharosa. What the hell has bharosa got to do with a standard consumer durable like soap?? Is the emotional pull even required?? I am quite happy if my soap smells good .. and thank god for that. Does a consumer really buy more if an Aggarbatti promises to invoke god? Or if a Galaxy tab can help sketch some man with a tap running on his head? Does it all really account to more sales or just more NOISE? Leave apart the insaneness of
This blog is the chalk with which i dirty the black board of opinion; whats YOURS ???